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Tottenham's Managerial Maze: Why Iraola is the Smart Play

By David Okafor · Published 2026-03-26 · Should Andoni Iraola replace Igor Tudor at Tottenham?

The whispers around Tottenham’s next manager are getting louder, and while names like Graham Potter and even Julian Nagelsmann get tossed around, ESPN's Gab Marcotti recently threw out a curveball: Andoni Iraola. Marcotti’s right. Ignore the big names for a minute. If Daniel Levy is serious about building something sustainable, something with a clear identity, Iraola at Rayo Vallecano is the guy to watch, not Igor Tudor.

Tudor, currently with Marseille, has a decent enough resume. He led them to a second-place finish in Ligue 1 in 2022-23, finishing seven points behind PSG. His team played an aggressive, high-pressing style, which sounds appealing on the surface. But dig a little deeper, and the cracks show. Marseille crashed out of the Champions League group stage last season, finishing dead last in a group with Tottenham, Sporting CP, and Eintracht Frankfurt. They also endured a brutal stretch in late 2022, losing four of six league matches. That kind of inconsistency, even with a clear tactical approach, won't cut it in North London. Tottenham needs more than just a philosophy; they need results, and a manager who can adapt when the chips are down. Tudor’s 1.76 points per game across his coaching career isn’t exactly screaming "elite."

The Iraola Blueprint

Now, let's talk Iraola. What he’s done with Rayo Vallecano on a shoestring budget is nothing short of remarkable. Rayo finished 11th in La Liga in 2022-23, their highest finish in over a decade. They did it by playing a fearless, front-foot brand of football that consistently punched above its weight. Think about it: a team with a wage bill dwarfed by the likes of Real Madrid and Barcelona managed to beat Real Madrid 3-2 in November 2022 and held Barcelona to a 0-0 draw at the Nou Camp on opening day. That’s not luck; that’s coaching. Iraola’s side averaged 15.1 shots per game, fifth-highest in La Liga, despite having only the 17th-highest budget. They were also among the league leaders in high turnovers, showcasing a commitment to winning the ball back quickly and launching attacks. This isn't just about pressing; it's about intelligent pressing, structured attacks, and making the most of every single possession.

Here's the thing: Tottenham supporters are tired of the carousel of "proven" managers who ultimately fail to deliver anything beyond temporary spikes in form. They’ve seen José Mourinho, Nuno Espírito Santo, and Antonio Conte all come and go, each promising a new dawn, only to deliver more false starts. What Iraola offers is a clear, exciting vision that can be built upon. He develops players. He gets teams playing above their talent level. He instills a genuine belief. His win rate at Rayo might only be 36.8% across 134 games, but that’s with a roster that simply doesn't compare to what he'd inherit at Spurs. Give him better players, a bigger budget, and the infrastructure of a top-six Premier League club, and that win rate skyrockets.

Beyond the Big Names

Real talk: Levy has to stop chasing the shiny objects. Tudor might have a bigger name recognition in certain circles, but Iraola represents a genuine opportunity for Tottenham to find its identity again. He’s not just a coach; he’s a builder. He proved it at Mirandés, taking them to the Copa del Rey semi-finals in 2020 while in the Segunda División, knocking out La Liga giants like Villarreal and Real Sociedad along the way. That’s the kind of grit and tactical acumen Tottenham desperately needs. Bringing in Tudor would be a lateral move, a rehash of the same old story. Bringing in Iraola would be a statement of intent, a commitment to a modern, attacking style that could finally get the best out of players like James Maddison and Son Heung-min.

My bold prediction: If Tottenham hires Iraola, they will finish in the top four within two seasons, playing the most exciting football the club has seen since Mauricio Pochettino’s peak.